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Recruiting 2.0 - why the relationship outlasts the placement.
For HR Today's Recruiting 2.0 feature, Justus Spengler and Lucas Zehnder set out what they mean by sustainable recruiting - above all, an internal mindset. A trusting relationship goes well beyond a single placement, so the team invests in the tech community and stands by candidates with real advice. People recommend them, and the network grows organically into experts the usual channels never reach.
That care starts at selection: understand what actually matters to each candidate, and revisit it as priorities change. The aim is to accompany someone across their career, not just to the next job - keeping contact warm, always on their terms.
The same standard runs through the client side. Rockstar is selective - how a company values its technology and treats technical experts matters. Strong candidates remember appreciative, transparent processes on equal footing; a poor reputation travels faster than a good one.
On AI in hiring, the view is clear-eyed: as profiles grow more complex, personality and motivation become the real success factors. Technology assists the people doing the work - but in the end, people want to work with people. That conviction is the foundation techxecutive is built on.
“In the end, people want to work with people.”
What this means
The read for both sides of the market.
For companies
- Your process is your brand. Today's applicant is tomorrow's customer; appreciative, transparent hiring is remembered.
- Reputation is leverage. Working with sought-after experts means a bad experience spreads faster than a good one.
- Relationships out-recruit databases. A network built on trust reaches people the usual channels never will.
For candidates
- You're more than a CV. Personality and motivation are the deciding factors - keep them visible in the process.
- Find a recruiter who stays. The right partner accompanies a whole career, not just one placement.
- People hire people. Technology screens, but the decisive rounds are still human - invest in real relationships.